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COURSE DESCRIPTION

Description

This class provides a framework for developing your SEO strategy including some tools used for both analysis and implementation. Your instructor will provide a step-by-step process for how to approach SEO development with your clients. Great for both internal teams or new marketers that want to add SEO to their portfolio.

Learn the Inside-Out / Outside-In methodology for classic SEO. This method covers:

Site Audits

  • Indexation
  • Accessibility
  • Content assessment
  • Goals assessment

SEO Implementation

  • Keyword research
  • Site and page optimizations
  • Link building
Who is the target audience?
  • All levels of SEO's will benefit from this course